
(CALBIGA MUNICIPAL TOURISM OFFICE)
CALBIGA, Samar – The municipality of Calbiga has highlighted its cultural heritage, strong faith, and natural attractions through the launch of “PAMATRON: The Samar Fiesta Experience,” a four-day immersive tourism program anchored on its annual Pahoy-Pahoy Festival and fiesta in honor of Our Lady of the Annunciation.
The provincial government of Samar described PAMATRON as more than a tourism activity, calling it a “homecoming of spirit” that allows visitors—referred to as “Patronizers”—to experience the traditions, hospitality, and daily life of Calbiganons.
The program reflects Calbiga’s identity as an agricultural and resilient community, while also promoting its eco-tourism destinations such as Lulugayan Falls and the Langun-Gobingob Cave System, one of the largest cave systems in the country.
Calbiga Mayor Red Nacario said the initiative is a way of sharing the town’s heritage and way of life with visitors.
Through PAMATRON, guests are immersed in a structured four-day experience featuring cultural, culinary, ecological, and religious activities.
The highlight is the Pahoy-Pahoy Festival, a thanksgiving tradition rooted in farming history, originally honoring “pahoys” or scarecrows that protected rice fields from birds and has since evolved into a vibrant celebration with street dancing, giant scarecrows, and music.
Activities include a civic parade, street dancing, food-sharing, local games, youth night, market visits, cooking demonstrations, eco-tourism trips, and religious events such as processions and Holy Mass in honor of Our Lady of the Annunciation.
The program also features community immersion activities such as visits to Lulugayan Falls and a send-off event showcasing local delicacies and cultural tokens for participants.
Tourism officials said PAMATRON is being developed as a packaged tour product in coordination with operators, allowing visitors to choose three-day, five-day, or seven-day experiences depending on arrangements and schedules.
The program was first launched in Matuguinao before being introduced in Calbiga as part of efforts to promote Samar’s cultural and eco-tourism destinations.
(ROEL T. AMAZONA)



