TACLOBAN CITY – The provincial government of Leyte and AirAsia Philippines have officially launched the Tacloban-Leyte route through a strategic media and content creator familiarization tour aimed at positioning Leyte as the primary gateway to Eastern Visayas.
“This powerful collaboration between AirAsia Philippines and the province of Leyte marks a major step forward in positioning our province as a top destination in Eastern Visayas,” Governor Petilla said in a statement posted on his official social media page.
“This initiative opens new doors for increased visibility, stronger partnerships, and sustainable tourism growth,” he added.
The event is part of a broader tourism development strategy that seeks to revitalize the local tourism industry post-pandemic and align it with national tourism goals.
With AirAsia now actively servicing the Tacloban-Leyte route, both partners hope to establish stronger connectivity and more accessible travel options for both domestic and international tourists.
“This is just the beginning,” Gov. Petilla noted, emphasizing that more collaborative campaigns and tourism infrastructure improvements are on the horizon to support the province’s long-term vision as a key tourism hub in Eastern Visayas.
(ROEL T. AMAZONA)