As far as I can recall, it was during the time of then DA-8 OIC-RED U-Nichols Manalo that I first became involved with the Philippine Rural Development Project (PRDP) as InfoACE Head. If memory serves me right, it was in 2017 or 2018.
I didn’t seek the position, but Director Manalo—who was determined to correct what he viewed as “the mistakes of past administrations”—took deliberate and decisive action to achieve positive results at all costs.
Since then, the InfoACE Unit bounced back to life, so to speak. During my term, I was also authorized to hire an Information Writer, Ms. Jennina L. Brosas. Together, we were able to accomplish, with humility, the communication and advocacy needs and targets of PRDP-RPCO 8.
In 2022, however, when I was reassigned as Lead APCO under the supervision of then FOD Chief—now DA-8 RED Andrew Rodolfo T. Orais—my stint with PRDP was understandably cut short.
Early this year, 2025, I was given another chance to be involved with PRDP-RPCO 8—this time as I-REAP Component Head, while also serving as AMAD Chief.
One of the main concerns of I-REAP, as well as other component groups, is to spearhead the mainstreaming of proven PRDP tools, innovations, principles, and strategies into the agency’s regular programs, activities, and projects.
Admittedly, I am still in the adjustment process, doing my best to learn the nitty-gritty of the PRDP system and perspectives—particularly those under I-REAP’s tasks and responsibilities. Yet, re-immersing myself in this work has been an unexpectedly rewarding experience for many reasons.
Perhaps I could do more if I were not multitasking. On the other hand, I consider all this a great challenge as a humble civil servant. I never really mind receiving unpleasant criticism from different fronts; I see it as part of the ingredients of success. It helps me grow—and growth is gold.
At the moment, I am fully convinced things will start to work out for the good, or even better.
Now that I am back working for PRDP, I firmly believe that in conducting initial capability-enhancement activities, especially in mainstreaming priority tools and innovations, the “compare and contrast” approach should be paramount.
By comparing the current operating procedures at DA-RFO 8 with the improved systems and processes developed over the years by PRDP, concerned staff will be able to identify gaps, bottlenecks, and other pain points, and decide how best to integrate good practices into the customary systems of the divisions or operating units of the DA.
I am deeply grateful to DA-8 management under the able leadership of RED and RPCO 8 Project Director Andrew Rodolfo T. Orais, and Deputy Project Director Larry U. Sultan for giving me and the AMAD staff the opportunity to support and play an active role in PRDP I-REAP’s mandated duties and functions. Thanks as well to Ma’am Jenny Lyn Almeria, former DPD, for paving the way for my first opportunity to join the project.
PS: Feeling #blessed to be working with highly competent I-REAP and AMAD staff (you know who you are), as well as other DA colleagues who are at the frontlines of enterprise development in the region







The “good life” can be a sweet poison
THAT gospel parable about the rich man and the poor man, Lazarus, reminds us of the danger of the so-called “good life” where due to our status, privileges and other endowments, we tend to live in our own world and can become indifferent and insensitive to the needs of the others. (cfr. Lk 16,19-31)
Let’s be reminded that the privileges, favors and blessings we enjoy in life are meant for us to strengthen our desire to serve and not to be served. But as it is, we should try to avoid them, since they tend only to spoil and corrupt us.
We have to be most wary when we happen to enjoy some privileged positions or status in life because we tend to think that we deserve more entitlements. And not only would we expect them. We may even demand them for us.
This, sad to say, seems to be a common phenomenon these days. It can affect everyone, of course, but it especially affects the young ones who appear to be more privileged than those in the previous generations because of the many new things they are learning and enjoying now. And they feel entitled.
We should banish this temptation as soon as it makes its appearance felt in us. On the contrary, we should follow the example of Christ who, in spite of who he was, just wanted to serve.
We should develop the intense desire to have a special concern for those who have less in life, like the simple and the weak, the sick and disabled, the children and the poor.
This truth of our faith is somehow highlighted in that gospel episode where Christ preached about the need to be like little children to enter the kingdom of heaven, to care and not to despise the little children, and his intent was always to look after the lost sheep, regardless of the cost and effort involved. (cfr. Mt 18,1-5.10.12-14)
If we are truly Christian, we should have true and abiding compassion toward everyone, especially the poor and the needy. But we have to understand that compassion should have a universal coverage. It should not be limited to the sentimental aspects of things, nor simply the relieving of the economic and material needs of people alone.
It should cover the whole range of human needs in their proper order of importance, foremost of which is our need for God. We have to learn to distinguish between the pressing and precious needs of man, and to cope with the tension that sometimes arises in our effort to put these two kinds of human needs together.
When we happen to have the “good life,” we should take the initiative to look for ways of how to get involved more in the lives of others, helping them in any way. Like Christ, our heart should flow always with compassion, quick to notice the needs of others and to respond to them.
It’s an example that we should all try to imitate. One deep desire we should have is that of making as some kind of default mode that attitude of thinking always of the others, wishing them well all the time and doing whatever we can to help.
It’s obviously not easy to do, but we can always try. With God’s grace and with our persistent effort, we can little by little and day by day hack it, such that it becomes second nature to us to think and feel for the others. That’s what compassion is all about.